ENR Mobile Edition

ux/ui design

Engineering News-Record (ENR) is a weekly magazine that provides news, analysis, data and opinion for the construction industry worldwide.

As the Production & Visual Designer of this project, I have been producing the digital editions of the magazine to iPad, iPhone, Android tablet and Android phone apps. 

In April 2017, I created and presented a prototype of the mobile digital edition for the ENR app to enhance the user experience and possibly increase users and purchases.

my Role

Production & Visual Designer


April 2017


existing design


Design issues

  • Because of the company budget’s constraints, we use the printable pdf version of the magazine and adapt to fit the mobile screen.

  • For legibility, users need to zoom each page at 400%

  • Using pdf and 400% zoom increases file size and download time.


survey & ENR app analytics


User research


  • 78% of the people who answered the survey read magazines on paper format, 44% read on their phones and 31% on tablets.

  • 34% of people who reads magazines on paper also read on their phones.

  • 65% of people who reads magazines on their tablets also read on their phones.

  • Those who prefer reading on their phones, do it because is convenient and always with them when they need, ideal for when they are commuting.


  • 53% of users use iPhone and Android phones. 

  • 47% of users use iPad and Android tablets.


Enhancing the user experience of the ENR mobile digital edition is important because more than half of our users use a mobile device. 

Based on user research, even though users still read magazines on paper and tablets, they also read on their phones because is convenient and always with them.




  • Instead of zooming in users will be able to scroll down to read a story, this will also decrease file size and download time.

  • Text will be bigger and more legible.

  • Add popup screens and full screen images to improve user interaction.




new design